─── THE CERTIFIED CX HUMAN-AI LEADER™ PROGRAMME

AI in customer operations will be won or lost on leadership.

For the Operations Managers, Team Leaders and Complaints & Vulnerability Leads who run your customer service and contact centre operations. Eight weeks. Measured from start to finish. Certified on demonstrated change.

I’m looking for:

Certification badge with orange and black design stating "Certified CX Human-AI Leader HUDDLE CX".


Measured

at the start and end

January 2027

next cohort · 25 places

8 workshops

applied the same week

8 weeks

live online



Professional Logo Slider
Cabinet Office
Entain
Stagecoach
Staples
Allwyn
Brighton and Hove Council
The AA
O2
WHG
HSBC
Royal Mail
BT
M&S
Adidas
Aegon
LEGO
CCA Global
Cabinet Office
Entain
Stagecoach
Staples
Allwyn
Brighton and Hove Council
The AA
O2
WHG
HSBC
Royal Mail
BT
M&S
Adidas
Aegon
LEGO
CCA Global

YOU’LL RECOGNISE THIS

You’ve invested in AI. In the operation, you’re seeing:


── Advisors unsure when to trust the AI and when to overrule it.


── Complaints and vulnerable-customer cases escalating.


── Team leaders managing to measures built for a different operation.


── Good people leaving as roles are redefined.


── A strong business case, and results that haven’t followed.


This is precisely what the programme is built to change.

01

OUR PERSPECTIVE

Organisations are investing in AI faster than they are preparing the leaders who have to make it work.

In customer operations, how well AI change is led shows up where it matters most: in customer outcomes, team engagement and performance.

The return on AI will be decided by the leaders who run your customer operation.


The pressure is on.

91%

of customer service leaders are under pressure to implement AI.

GARTNER, 2026


Confidence lags investment.

12%

of UK managers feel very confident managing teams using AI.

CMI, 2026


Value sits with people.

70%

of the value from AI comes from people and processes.

BCG, 2026

02

WHAT WE BUILD

Toolsets. Skillsets. Mindsets.

Four Human-AI leadership capabilities, built in the operation.


Capability 1

Customer Trust

Earning and restoring customer trust in the moments that matter most.


Capability 2

Human-AI Teams

Leading teams through the shift from transactional to complex relationship work.


Capability 3

Judgement & Risk

Confident decisions on escalation, vulnerability and risk.


Capability 4

Performance & Value

Performance coached from evidence, with value the organisation can report.


03

THE PROGRAMME

The Certified CX Human-AI Leader™ Programme.

Eight workshops across three stages. Each one gives leaders a tool they apply with their own team the same week, so capability is built in the operation, not the classroom.


WEEKS 1–2

Setting the foundation

WORKSHOP 1

The Human-AI Leader

Leaders understand how their role is changing in an AI-enabled customer operation, where AI helps and where human judgement remains essential.

APPLIED TOOL

CX Human-AI Leadership Index™ baseline

WORKSHOP 2

Building Your Leadership Engine

Leaders learn and strengthen the six essential working practices that underpin a reliable, consistent customer operation.

APPLIED TOOL

The Leadership Engine™


WEEKS 3–6

Building the four capabilities

WORKSHOP 3

Building and Restoring Customer Trust

Teams equipped for complaints, vulnerability and emotionally challenging interactions, taking ownership wherever the customer needs a person.

APPLIED TOOL

Customer Trust Framework

WORKSHOP 4

Leading Human-AI Teams

Practical rules for when to accept, verify, challenge or override AI guidance, so people make the right decisions with confidence.

APPLIED TOOL

CX Human-AI Team Framework

WORKSHOP 5

Leading Escalation, Judgement and Risk

Confident decisions involving uncertainty, vulnerability, customer harm or business risk, with consistent standards across the team.

APPLIED TOOL

Judgement & Risk Framework

WORKSHOP 6

Coaching Performance and Proving Value

Customer, employee and operational evidence used to reduce rework and repeat contact, and to show the value the Human-AI team creates.

APPLIED TOOL

High Performance Framework


WEEKS 7–8

Embedding the change

WORKSHOP 7

Leading People Through Continuous Change

The communication skills to explain change, give feedback, address resistance and support people through implementation.

APPLIED TOOL

Continuous Change Leadership Framework

WORKSHOP 8

Making AI Work in the Operation

Stronger handoffs, guidance and escalation across office, home and hybrid teams, with frontline evidence used to raise adoption and performance.

APPLIED TOOL

CX Human-AI Leadership Action Plan and final Index™ score


Every leader receives

── Eight live online workshops, one a week

── The HuddleCX Leadership Playbook

── The Leadership Engine™ running in their operation

── The Certified CX Human-AI Leader™ credential

── The CX Human-AI Leadership Index™, scored at the start and end

── Practical tools and templates for every workshop

── The Capstone Project and CX Human-AI Leadership Action Plan

── 12-month HuddleCX Network membership

04

HOW IT WORKS

Capability built in the operation, and measured.

  1. MeasureCX Human-AI Leadership Index™ baseline
  2. LearnEight live workshops, one a week
  3. ApplyTools used with their own teams each week
  4. DemonstrateCapstone Project and final Index™ score
  5. CertifyCertified CX Human-AI Leader™

8 weeks

live online

3 hours

per workshop

12 months

HuddleCX Network membership

25

leaders per cohort

OUR APPROACH

The Leadership Engine™


Built in the operation

Every workshop is grounded in real customer operations.


Applied the same week

Every workshop is grounded in real customer operations.


The Capstone Project

A live improvement in each leader’s own operation.


Certified on demonstrated change

The credential is earned on evidence, beyond attendance.


Measured start to finish

The CX Human-AI Leadership Index™ at the start and end.

Let’s explore what’s possible for your leaders.

No obligation. A 30-minute conversation about your operation.

05

IMPACT

What your organisation gains.


Measured leadership capability

A scored baseline and final result for every leader, across the four capabilities.


Evidence of change

A Capstone Project in each leader’s own operation, showing what they applied and what improved.


Lower implementation risk

Leaders who can take AI from investment to everyday performance in the operation.

TRACK RECORD

Results delivered in customer operations.

Selected outcomes from leadership work led by Natalie Calvert, anonymised by sector.


61%

reduction in written complaints

PUBLIC SECTOR


34%

improvement in first contact resolution

UTILITIES


22%

leadership capability uplift across senior management

LOGISTICS


15%

performance and productivity gain

IT & TELECOMS


25%

revenue uplift per customer

AUTOMOTIVE


6500

employees led through change across the UK, Europe and Asia

FINANCIAL SERVICES

06

WHY HUDDLECX

Built for customer operations. Proven in them.


Built only for customer operations

Customer service, contact centre, CX, complaints and vulnerability. Nothing generic.


Independent of any technology vendor

Every recommendation serves your operation, your people and your customers.


Certified on demonstrated change

Leaders earn the credential by showing what changed in their own operation, beyond attendance.


Practitioner-led

Designed and led by Natalie Calvert, with 35 years inside customer operations.

07

WAYS TO ENGAGE

From individual leaders to your whole leadership population.


Open cohort

Leaders join peers from across customer operations in a live online cohort.


Leadership team

A group from your organisation completes the programme together, with a shared language and way of working.


In-house

Designed around your operating context, complaint and vulnerability profile and AI priorities.

08

PROGRAMME LEADER

A woman with short dark hair and light skin wearing a brown blazer, sitting at a table with her hands folded, looking directly at the camera against a plain background.

Natalie Calvert

Founder, HuddleCX

Natalie has spent 35 years inside customer operations and works only with contact centre, customer service, CX, complaints and vulnerability teams, across the private, public and third sectors.

Co-Chair, UK CX & AI Leadership Council · Contributing Editor, CX Network · Head Judge, Customer Loyalty Award, Lloyds Bank British Business Excellence Awards · CX Network Top 50 CX Leaders 2026 · Fellow, Institute of Data & Marketing


35

years in customer operations


1000+

organisations


500+

team leaders and operations managers in the last five years


200,000

people, from the frontline to the board

“Working with Natalie has changed how my leaders perform and how we operate. Our customer experience is consistently at a world-class level, and it has held.”

ANDREA CUNNINGHAM, HEAD OF SMC, ENTAIN

“It didn’t just give me theory; it gave me practical tools I used the very next day to improve my team’s performance.”

PROGRAMME DELEGATE

QUESTIONS

NEXT STEPS

Request the programme prospectus.

The full programme, the workshops, certification and fees, to share with your leadership team.


Prefer a conversation? Book a 30-minute discovery call, or get in touch at natalie@huddlecx.com